FEEDBACK FORUM
(immediate access, no registration required)
Welcome to the Market Landscape Survey Feedback Forum, designed specifically
for client-side, healthcare market research professionals to share their
experiences and advice on topics related to their market research effectiveness.
The forum categories and topics are primarily based on the 2008 survey
findings and implications. The survey, conducted by G & S Research in
the spring of 2008, received a strong response of 165 industry market research
professionals (all client side). Topics addressed include:
- The role of the market research supplier
- The state of market research in their organization and for their product
or area
- The role of preferred vendor programs
- And more
Take a look at the topics posted on the forum to see what interests you.
You can immediately post a comment--there is no need to register--or
reply to what someone else has said. The goal of the forum is to take the
survey to the next level...to provide additional insights and context around
some of the more significant issues affecting the effectiveness of market
research as a critical and integral contributer to your organization.
For any technical issues on the Forum, please email info@gs-research.com
or call 1-888-420-1775. Ask for Marketing Support.
MEDIA COVERAGE ON MLS 2008
- "Pharma: suppliers lack 'insightful deliverables,'" by Ben
Comer, Medical Marketing & Media (MMM), September 2008, p.
34.
- "A look in the mirror," Med Ad News, August 2008, pp.
38, 40.
- "Clients Express Agency Likes and Dislikes, but Supplier &
Client Shortcomings are Apparent," Pharma Market Research Report
(PMR2), July/August 2008, pp. 1, 6-7.
|
|
